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Matomo shows only 1.18% of website visitors reach /sponsors despite 29% hitting /installation. The ask was discoverable on the marketing site but invisible in-app where users actually live. Full-width gradient banner sits above the three-column layout on the default landing tab and links to bambuddy.cool/sponsors.html with a ?from=app-settings tracking param so conversion lift is measurable in Matomo. Three new sponsors.* keys translated to all 11 locales.